Let’s face it, no one likes talking on the phone today. It’s become a necessary evil. Why not let your customers text you instead?
Seattle-based startup Zipwhip is turning old landline phones into smart cloud-texting servers.
Essentially, Zipwhip describes itself as a “Texting Carrier”. With a monthly subscription, businesses can instantly utilize their already existing business number and have it forwarded straight to their desktop or laptop, allowing immediate response and better customer interaction. No installation, no new equipment, Zipwhip works with all the hardware you already have.
“Short form communication is defining modern culture, and every phone number — wireless or wired — should be able to support the text medium,” CEO John Lauer states on the changing communication environment. “Zipwhip is bridging the gap between wireless users and landline users for what is now the go-to mode of communications for billions of people.”
The business use for cloud texting is virtually endless. Clients of Zipwhip include restaurants and eateries that allow customers to text in to make reservations or order take-out, radio stations, events, and brands looking to connect more closely with their fans, and all businesses looking just to better streamline how customer questions and concerns are answered. Zipwhip has also started teaming up with local police departments to field non-emergency calls, starting in Middletown, WI, in 2013.
“We recognize the huge community of people that text, especially our tech-savvy customer base, and we’re thrilled that we can finally enable them to text our existing business number to book a table, place an order, or simply ask a general question that can easily be answered in short form,” noted Zipwhip customer Anna Weinberg, owner and operator of the young but critically acclaimed Marlowe restaurant in downtown San Francisco. “This is a no-brainer.”
To further show the limitless possibilities of their services, Zipwhip’s offices proudly display their “Textspresso Machine”. Zipwhip’s engineers went out and bought a high-quality espresso machine and hooked it up to cloud texting. The result now allows their employees to text in their coffee order on the way to the office and have it fully prepared for them upon arrival. Check it out:
Since Zipwhip calls the internet it’s home, its cloud texting platform allows businesses to always be synced up and connected with their customers. Zipwhip offers full access to it’s texting service in your browser, on your desktop, or even on your mobile device, allowing fast-paced companies to always be within reach of their customer base.
“People tend to use and recommend tools that are easy to use and avoid tools that are complex,” says Mark Levitt of Strategy Analytics, “That’s why the capability of sending and receiving texts with any existing landline phone number already associated with businesses will be very compelling.”